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NACE NEWS 58 MAY 2017 MATERIALS PERFORMANCE NACE INTERNATIONAL: VOL. 56, NO. 5 Third in the Series Strategic Planning at NACE International By NACE President Samir Degan and Past President Sandy Williamson Cultural Beliefs and Core Values L ast month we defined ideology as a body of beliefs that guide individuals or large groups. To define our core ideology, the NACE International Board of Directors recognized that we must answer three questions: 8 Why do we exist in the marketplace? That is, what is our noble cause; our core purpose? 8 How are we supposed to behave with one another? That is, what are our cultural beliefs and core values? 8 What is it that we do? That is, what is our mission? Since we discussed "Why we exist?" last month, we can now consider "How we are supposed to behave with one another?" The board spent long hours answering this question. Directors took online surveys, participated in workshops, and debated outcomes in board meetings. In the end, the board created a description of our cul tural beliefs and our core values. Cultural beliefs describe how people individually and collectively interact with one another to get things done. We would hope that if organizational psychologists were to visit a local section meeting, an area conference, committee meetings at Corrosion Technology Week, and our flag ship CORROSION conference, and mingle among staff at our regional and head quarters locations, they would describe NACE as follows: Our Cultural Beliefs NACE has dedicated members and staff at all levels with great expertise and tech nical skills, working collaboratively to maintain and grow a community of profes sionals who: 8 Engage and collaborate in a participa tory environment to provide direction and strategy for the association 8 Provide the expertise and required knowledge, skills, and abilities to provide world class programs and services 8 Demonstrate commitment and compassion to keep NACE operating in accordance with our core values Core values are an important compo nent of our cultural beliefs. There are many values that our members share, but our core values rise to the top. They represent the litmus test against which all actions and behaviors should be measured. To identify our core values, the board broke into four teams. Each member was asked to write the names of three people, past or present members or staff, that manifest what they felt were the true fun damental values that make NACE the won derful association it is. Under those names they created a list of values that all three individuals shared. The teams of five then got together. Each member shared their list NACE OFFICERS P R E S I D E N T Samir Degan* Osnar Paints and Contracts Pvt. Mumbai, India V I C E P R E S I D E N T Jeffrey L. Didas* Matcor, Inc. Tucson, AZ, USA T R E A S U R E R Michael Ames* Chapman Engineering Boerne, TX, USA P A S T P R E S I D E N T Sandy Williamson* Consultant Calgary, AB, Canada C H I E F E X E C U T I V E O F F I C E R Robert H. Chalker* NACE International Houston, TX, USA D I R E C T O R S Debra Boisvert/2015-2018 Target Products, Ltd. Burnaby, BC, Canada Richard B. Eckert/2015-2018 DNV GL Dublin, OH, USA Darby Howard/2015-2018 JDH Corrosion Consultants, Inc. Concord, CA, USA Thomas Ladwein/2015-2018 Aalen University of Applied Science Aalen, Germany Mohammed Al-Subaie/2016-2019 Saudi Aramco Dhahran, Saudi Arabia Jorge Cantó/2016-2019 Corrosion y Proteccion Hidalgo, Mexico Cris Conner/2016-2019 Utility Service & Maintenance, Inc. St. Louis, MO, USA Andrew Haiko/2016-2019 LTK Engineering Services Ambler, PA, USA Eric Langelund/2016-2019 Piping & Corrosion Specialties, Inc. Millersville, MD, USA C. Lindsay Enloe/2017-2020 Utility Safety & Design Swansea, IL, USA Michael S. O'Brien/2017-2020 MARK 10 Resource Group, Inc. Richmond, VA, USA Toyoji Takeuchi/2017-2020 Sumitomo Heavy Industries Marine Engineering Co., Ltd. Yokosuka, Japan E X O F F I C I O D I R E C T O R S Keith Perkins President, NACE International Foundation Chris Fowler, FNACE President, NACE International Institute *Executive Committee members